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OVERVIEW

Programmatic Made Easy

Platform Overview

01 Platform Overview

Converge-Digital’s purpose build holistic auction no longer separates the adserver and SSP, allowing competition between programmatic and traditional campaigns.  

Optimise your yield and trade with buyers in a way that works for both parties with full end-to-end transparency. Work with the team at Converge-Digital to grow revenue, introduce new formats and connect with new demand partners.

Ad Server

Serve direct sold campaigns across the full collection of Converge formats. Trade and deliver fixed price campaigns.

Supply Side Platform

Access unique demand from local and international programmatic traders. Create your own suite of Deal IDs. Full visibility on bids, trades and much more.

Inventory Manager

Use the Converge-Digital platform to centralise your media trading activity. Connect trading and investment teams to your marketplace and holistically deliver media budgets.

Converge SaaS

License the Converge-Digital platform and deliver a custom programmatic solution tailored to your business requirements.

Core Features

Core Features

Unified Auction

Centralise your inventory and allow competition between traditional and programmatic buyers through the Converge-Digital Unified Auction.

Multi-Trading

Monetise, display, video, mobile, native and rich media ad inventory via a trading method that works for you and your buyers.

Full transparency

We provide full transparency on trades, fees and technology. See, learn and grow with Converge-Digital.

Control

Converge-Digital provide full control to the plaform end user. Set up the Converge auction based on your business rules. You decide who competes with what, when and where.

Other Features

Other Features

Unify your demand and drive real revenue growth with Converge-Digital.

NEW FORMATS

Work with the team at Converge-Digital to introduce new formats and monetisation opportunities to your digital properties.

CONTEXT AT SCALE

Avail of Converge-Digital’s contextual technology to package your inventory. Build Private Markets which are as broad or as niche as your buyers desire.

1ST PARTY DATA ACTIVATION

Utilise Converge-Digital’s 1st party data activation to deliver data led PMPs to buyers. Our private DMP functionality ensures no data leakage in or out in a fully GDPR compliant manner.

SERVICE AND SUPPORT

Work with the account management and operations teams at Converge-Digital to ensure every impression is maximised and deliver CPM and yield growth.

benefits

Benefits

  • Holistic Yield Management
  • Unified Auction
  • Insight Driven Decision-Making
  • Custom UI
  • Real time Visibility of your Business
  • Dedicated Account Manager
  • Programmatic Made Easy
  • Contextual Monetisation
  • Creating new routes to Market
  • Build an active PMP Community
  • Access local and international Buyers
  • New Formats
  • End-to-End Video Solution
  • Trade Your Way