Unified Auction
Centralise your inventory and allow competition between traditional and programmatic buyers through the Converge-Digital Unified Auction.
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01 Platform Overview
Converge-Digital’s purpose build holistic auction no longer separates the adserver and SSP, allowing competition between programmatic and traditional campaigns.
Optimise your yield and trade with buyers in a way that works for both parties with full end-to-end transparency. Work with the team at Converge-Digital to grow revenue, introduce new formats and connect with new demand partners.
Serve direct sold campaigns across the full collection of Converge formats. Trade and deliver fixed price campaigns.
Access unique demand from local and international programmatic traders. Create your own suite of Deal IDs. Full visibility on bids, trades and much more.
Use the Converge-Digital platform to centralise your media trading activity. Connect trading and investment teams to your marketplace and holistically deliver media budgets.
License the Converge-Digital platform and deliver a custom programmatic solution tailored to your business requirements.
Core Features
Other Features
NEW FORMATS
Work with the team at Converge-Digital to introduce new formats and monetisation opportunities to your digital properties.
CONTEXT AT SCALE
Avail of Converge-Digital’s contextual technology to package your inventory. Build Private Markets which are as broad or as niche as your buyers desire.
1ST PARTY DATA ACTIVATION
Utilise Converge-Digital’s 1st party data activation to deliver data led PMPs to buyers. Our private DMP functionality ensures no data leakage in or out in a fully GDPR compliant manner.
SERVICE AND SUPPORT
Work with the account management and operations teams at Converge-Digital to ensure every impression is maximised and deliver CPM and yield growth.